Social Media Specialist

  • Job Reference: 945513079-2
  • Date Posted: 14 March 2023
  • Recruiter: Robert Half The Creative Group
  • Location: King Of Prussia, Pennsylvania
  • Salary: On Application
  • Sector: Creative, Digital, Marketing, Media, Social Media
  • Job Type: Permanent

Job Description


Robert Half Marketing & Creative is looking for a hands-on Digital Media Planner/Buyer to develop and implement digital media campaigns. This is a 3-6 month contract to hire that will require working onsite 2 days a week in King of Prussia, PA.

You will work closely with the senior planning and analytics team in areas including account management, strategy, creative, SEM, and data analytics to deliver integrated brand experiences, and strategic insight and optimization recommendations. To be successful, you should have intermediate knowledge of SEM and digital media marketing and be able to translate client business objectives into a digital strategy in alignment with agency directives. You should also monitor trends in the digital media landscape and identify new digital opportunities for our clients.

Responsibilities include:
  • Develop integrated digital media strategies
  • Coordinate the implementation of digital media plans
  • Manage digital campaign budgets
  • Collaborate with internal departments to deliver fully integrated campaigns
  • Creating and managing SEM and paid social campaigns
  • Track digital campaign performance
  • Analyze campaign metrics, assist in compiling performance reports, and provide recommendations
  • Monitor market trends and identify new digital opportunities
Qualifications include:
  • Bachelor's degree in communication, marketing, or advertising
  • At least 2 years of digital marketing experience
  • Experience with campaign management and ad serving technology, including Google Analytics, Google Ads,
  • and Meta Ads
  • Deep knowledge of paid search, display advertising, SEM, and social media advertising
  • Current certification through Google Skills Shop in Search, Display, and Video
  • Strong communication and presentation skills
  • Analytical thinking and problem-solving abilities
  • Organizational and time management skills
  • Collaborative mindset and a team player

Social Media, Google Search, Facebook Ad, Copywriting

Certifications for Google Search, Display and Video

Innovation starts with people.

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