Social Media Coordinator

  • Job Reference: 939377313-2
  • Date Posted: 8 March 2023
  • Recruiter: University of Texas at Arlington
  • Location: Arlington, Texas
  • Salary: On Application
  • Sector: Digital, Events & Experiential, Marketing, Media, Print, Social Media
  • Job Type: Permanent

Job Description

Social Media Coordinator (S04327P) Bookmark this Posting Print Preview Apply for this Job

Please see Special Instructions for more details.

Applicants must include in their online resume the following information: 1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and 2) Education: school name, degree type, and major.

Posting Details

Position Information

Posting Number S04327P

Position Title Social Media Coordinator (S04327P)

Department University Advancement

Location Arlington

Job Family Communications/Public Affairs

Position Status Full-time

Work Hours Standard

Work Schedule

Monday-Friday; 8:00am-5:00pm.

May be required to work on weekends and beyond regular 8am to 5pm work hours. Works in an office environment and across campus locations. Considered essential personnel which requires commitment to communicate with web staff, senior administrators, and/or perform key work tasks in off-hours or off-location conditions.

Some local and regional travel required for meetings, events and conferences

Open to External and Internal

FLSA

Salary Salary is commensurate based on qualifications and relevant experience.

Duration Funding expected to continue

Pay Basis Monthly

Benefits Eligible Yes

Job Summary

The Social Media Coordinator will produce timely, accurate, compelling and engaging digital media content and graphics for the University's official social media accounts that help promote and expand the image of UTA and achieve University goals. Engage key audiences through use of official University social media accounts including, but not limited to, Facebook, Twitter, LinkedIn, Instagram and Snapchat. Works with colleagues, departments, students, freelancers and others, as appropriate, to generate original and repurposed content and campaigns incorporating text, photography, video and graphics to reach desired audiences and achieve objectives.

Essential Duties and Responsibilities
  • Work closely with the Social Media Manager and Senior Director of Marketing & Strategy to plan, coordinate and produce social media content and graphics to broaden awareness of UT Arlington and promote engagement of various audiences with the University.
  • Ensure all social media channels are updated and consistently maintained. Develop content and curate daily postings to align messages with the University's strategic mission and priorities. Cover and/or coordinate coverage of University events designated for social media coverage, including evening and weekends as necessary.
  • Collaborate with the various Office of Marketing, Messaging, and Engagement departments of Media Relations, Marketing, Editorial, Online Services, Multimedia Services and Photography to write and edit social media-related content for the main University channels in an accurate, timely and compelling manner to help maximize reach. Publish information to social media channels and other communication platforms.
  • Track online alerts and regularly monitor social media sites and comments. Manage online discussions in a timely manner and craft responses as needed.
  • Support the Chief Communications Officer and Executive Director of Communications and Media Relations in crisis communication by ensuring that approved University messages are distributed through social media channels as directed; monitor social media conversations for feedback; and ensure that supervisors and senior University leaders are made aware of community concerns.
  • Support other Office of Marketing, Messaging, and Engagement functions through writing news and features for publication, newsletters, web and other platforms as directed. Perform other duties as assigned.
Required Qualifications

Bachelor's degree required, preferably in journalism, communications, multimedia production, public relations, marketing or a related field. The degree requirement may be waived in lieu of a significant level of relevant experience, ability and expertise.

A minimum of three years of relevant communications experience, supported by a portfolio of social media and media related writing samples upon request, is required.

Experienced user of multiple social media sites, blogs, online content.

Exceptional skills in copywriting, design, positioning and creativity.

Knowledge, Skills and Abilities:
  • Superior writing and oral communication skills.
  • Competency in Microsoft Office Suite and Adobe Suite programs.
  • Multi-media skills such as online publishing, blogging, video, and online photo presentation, etc.
Preferred Qualifications
  • Experience in social media, online marketing or public relations.
  • Previous work experience at an advertising/marketing/public relations agency, corporate in-house organization or higher education in-house team is preferred.
  • Foreign language skills are strongly considered.
Working Conditions
  • May work in all weather conditions
  • May work around standard office conditions
  • Repetitive use of a keyboard at a workstation
Special Conditions for Eligibility

This position sometimes requires presence and commitment before 8 a.m., after 5 p.m., and on weekends, both on- and off-campus. Some local and regional travel required for meetings, events, and conferences.

This position is considered essential personnel and thus may be required to be in communication with other Office of Marketing, Messaging, and Engagement communications staff and senior administrators, and/or perform key work tasks, during off-hours or at off-location conditions as required to execute special projects or critical communications support as conditions may demand.

Working Title

EEO Statement

UTA is an Equal Opportunity/Affirmative Action institution. Minorities, women, veterans and persons with disabilities are encouraged to apply. Additionally, the University prohibits discrimination in employment on the basis of sexual orientation. A criminal background check will be conducted on finalists. The UTA is a tobacco free campus.

Posting Detail Information

Number of Vacancies 1

Desired Start Date

Open Date

Review Start Date

Open Until Filled

Minimum Number of References Required 3

Maximum Number of References Accepted

Special Instructions to Applicants

Applicants must include in their online resume the following information: 1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and 2) Education: school name, degree type, and major.

Requirement Questions

Required fields are indicated with an asterisk ( ).
    • What is the highest degree you have attained? (Please specify in your resume)
  • Associate's degree
  • Bachelor's degree
  • Master's degree or higher
  • None of the above
    • How many years of experience do you have in developing paid campaigns for social media?
  • None/less than 1 years
  • 1 to 2 years
  • 2 to 3 years
  • 3 years or more
    • How many years of experience do you have working in advertising, marketing and/or public relations?
  • None/less than 1 year
  • 1 to 2 years
  • 3 to 4 years
  • 5 years or more
    • How many years of professional experience do you have in developing social media content?
  • None/less than 1 year
  • 1 to 2 years
  • 2 to 3 years
  • 3 years or more
    • How would you rate your level of expertise with regard to generating content calendars, acquiring content approvals, and posting material to social channels?
  • Basic knowledge
  • Limited experience
  • Intermediate
  • Advanced
  • Proficient
    • How would you rate your level of professional experience with regard to use of industry-standard social media channels (e.g. Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.)?
  • Basic knowledge
  • Limited experience
  • Intermediate
  • Advanced
  • Proficient
Documents Needed To Apply

Required Documents
  • Resume or CV
  • Cover/Interest Letter
Optional Documents
  • Media File
  • Portfolio or Work Samples