Content & Social Media Marketing Executive

  • Job Reference: 784471558-2
  • Date Posted: 16 November 2022
  • Recruiter: My Work.Agency
  • Location: Southampton, Hampshire
  • Salary: £24,000 to £30,000
  • Bonus/Benefits: Pension, Paid Holiday
  • Sector: Creative, Digital, Events & Experiential, Marketing, Media, Social Media
  • Job Type: Permanent

Job Description


Content & Social Media Marketing Executive

Southampton (Hybrid - 2 days a week in the office)

24,000 - 30,000 + Benefits:

Content & Social Media Marketing Executive - Our client is a well-established digital marketing agency employing circa 100 employees across three offices across the south coast. As an established leader within their niche the business offer a broad range of digital / technology services from eCommerce, web design, SaaS, SEO services to an impressive portfolio of clients across the UK.

Due to organic year-on-year growth, our client is looking for an experienced Content & Social Media Marketing Executive to join our clients established collaborative Marketing Team tasked with writing engaging web and social media content for our clients customers.

What will I be doing?

  • As an experienced Content & Social Media Marketing Executive you will be working within a collaborative digital marketing tasked with developing and implementing content strategies for clients.
  • Researching topics, Performing keyword and trend research to steer your written content.
  • Writing creative, engaging copy that works towards client goals, Proofread and edit content,
  • Maintain and optimise website content to improve key performance indicators.
  • Competitor Analysis - Research and analyse client competitors, identifying improvement opportunities.
  • Be proactive to spot opportunities and make recommendations to improve existing website content.
  • Monitor, report and analyse relevant website analytics, and report back to the client on a regular basis.
  • Manage client relationships, with strong communication in regard to project briefs, ideas and feedback.
  • Stay on top of social media trends, developments, and platform updates.
  • Researching trending topics, calendar events, and social media algorithm updates.
  • Strategically planning social media content and working with the internal production team to create original content for a variety of clients.
  • Designing and creating graphics to share on social media channels. This requires creativity and a strong eye for design.
  • Creating reels and stories, whilst co-ordinating collaboration campaigns with influencers/brands and engaging with social media communities.
  • Writing captions for social media posts, scheduling content to share with clients for review/approval.
  • Monitoring all social media performance, reporting on key metrics and identifying opportunities for optimisation.

Requirements

  • Marketing Degree educated or relevant experience
  • 3+ years commercial experience in Content & Social Media Marketing
  • Experience of Content writing - promotional and supplementary content.
  • Strong written and verbal communication skills.
  • Attention to detail, able to proof-read, edit and approve copy.
  • Able to understand and adapt tone-of-voice in written work to suit different brand personas.
  • Experience of writing SEO-optimised copy for websites.
  • Knowledge and Experience using CMS platforms such as Shopify, WordPress and Joomla.
  • Ability to develop strategies to achieve client KPIs and goals.
  • Able to identify issues and suggests on how to improve on content and social media performance.
  • Experience of using graphic design tools for Social Media tools Photoshop or Canva.
  • Strong organisation skills, able to meet tight deadlines and work simultaneously on multiple projects.

Desirable - not essential:

  • Tender and contract writing experience
  • Knowledge of on-page SEO.
  • Previous experience working within an agency.

Benefits

As the successful applicant you will receive a competitive salary, paid holiday, company pension

The business has quarterly team nights out and an annual trip outside the UK!

Casual dress code

Break out room when in the office - Games room and Pool Table

Career development opportunities

Fresh fruit, coffee and soft drinks